Why venture building is key to successful intrapreneurship
Discover why venture building is vital to the success of your intrapreneurship program, plus how to be future-ready by combining the two approaches to bring radical ideas to life.
What is it about?
Staying innovative and ahead of the competition is an ever-present challenge for any business. Over the last decade, we've seen first-hand how intrapreneurship can be a powerful tool for overcoming this challenge by enabling employees to create new business ideas and solutions. However, there has been a significant development in recent years: for intrapreneurship to be truly impactful, it must be combined with venture building. This is particularly true for more radical innovations. In our latest guide, we've compiled all of our experience and learnings from creating some of Europe's biggest intrapreneurship programs with DHL, Miele and TenneT to help you go from generating ideas to launching successful ventures and even setting up your own corporate venture builder.
Who is it for?
Does your company run an intrapreneurship program? Or perhaps your company wants to invest in radical business opportunities? Combine intrapreneurship with a corporate venture building approach to successfully bring radical ideas to life. Learn how with our brand-new guide full of all the latest insights from successful intrapreneurship programs and corporate ventures across Europe.
Top three learnings
Pay attention to the type of program idea early on is key to success
You must take into consideration the type of ideas within a program and think carefully about how to approach each for the best results.
Take a venture building approach to bring radical ideas to life
In order to make your intrapreneurship program a success, it is necessary to incorporate a venture building approach to develop radical ideas.
Create an autonomous environment for venture building
Build your MVP outside of the corporate structure by launching spin-offs to create fertile ground for new businesses to grow.
76%
of study participants cited new revenue streams generation as one of the reasons to start with venture building.
81%
of study participants have worked with external venture builders.
54%
of study participants have established a dedicated venture building unit or team.
Insights from 30+ corporates across various industries
Our research is built on data gathered from interviews with more than thirty participants from the companies who either have an active venture builder or explored a few venture building projects on a case-by-case basis, spanning across multiple industries, such as Automotive, Chemicals, Construction, Energy, Engineering, Financial Services, Electronics, Travel, Logistics, and others. The insights apply to all corporates diving into venture building, which means you don’t need to reinvent the wheel to get started. Learn from the study participants and our decade of experience to navigate the path to successful venture building.
What insights you will gain
- Intrapreneurship programs and how they can be used to build new ventures
- The innovation matrix and why to differentiate between program ideas
- Venture building as an approach for idea development
Can’t get enough of venture building?
We are a corporate venture builder
We leverage corporate power to create successful ventures and new revenue streams. We accompany, support, and help established companies as facilitators, sparring partners, or even team members in the implementation of innovative programs and innovation strategies. Furthermore, we help them make their own ventures a success.
